Lot-Tagged Leads: What a Generic CRM Throws Away
Most builder CRMs record that someone inquired. Few record which lot they were looking at — the difference between a follow-up call and a guess.
Sep 18, 2026 · 7 min readActually 3D — not a flat overlay AI-assisted · human-built
We turn the plat map you already have into an interactive 3D community map. Buyers tap any lot for size, exposure and live availability — and every inquiry lands in a built-in CRM, tagged to its lot.
Free consultation · Quote-only pricing · No signup
0.20 ac · 8,900 sq ft
Backs to greenbelt
FROM PDF TO 3D
Drag the handle. The left side is the PDF you send us. The right side is what your buyers get.
Cedar Ridge, Georgetown, Texas — a sample community built from a public plat record.
PLATFORM & CRM
Every tap on a lot becomes a lead in a built-in admin panel — pipeline, payments, campaigns and automations in one place. No spreadsheets, no missed buyers.
NEW LEADS · 7 DAYS
23
+8 vs last week
AVAILABLE LOTS
61 / 142
Phase 1–2
RESERVATIONS · MTD
7
+2 this week
PAYMENTS ON SCHEDULE
84%
3 overdue
K. Alvarez
Lot 12
Google Ads
T. Nguyen
Lot 44
Community page
R. Patel
Lot 07
QR — sales center
M. Brooks
Lot 03
Referral
S. Kim
Lot 21
Model home tour
D. Foster
Lot 33
Under contract
Automation: Lot 07 reserved → buyer copied to plan → payment schedule seeded → team notified
LIVE LOG →New → contacted → interested → converted. Every call, note and model-home tour on one timeline, with source attribution and follow-up dates.
Every status, price and buyer change logged — who, what, when. The public map and the record never drift.
Cost per lead, per tour, per reservation. Channel ranking, budget pacing and net ROI after commissions.
Payment schedules, receipts and per-buyer ledgers — recording a payment updates the plan, the ledger and the lot.
A reservation flips the lot, seeds the payment schedule, opens the handover checklist and alerts your team by SMS or email.
Granular permissions, audit trails across every change, and a secure document vault with expiring buyer-upload links.
AI where it pays
AI reads your plat at intake · calls transcribe into summaries and outcomes on the lead · a buyer-facing assistant answers lot questions. The map itself is built by a person — AI assists, humans craft.
Shown with sample data. Lead-source and ad-platform integrations are configured per project.
HOW IT WORKS
Send the plat you already have. A real person builds your map and stays on it until it matches your recorded plat.
PDF, image, or CAD — the site plan or brochure map you already have. Recorded plats and survey scans work too.
Our AI reads your plat in seconds — lots, roads, counts — then a Plotex artist builds the 3D map. First draft in 3 business days.
One snippet on your community page, a shareable link for listings, or full-screen at the sales center.
First draft in 3 business days
You review, we revise. After launch, update availability yourself in the admin panel — changes go live on the map in seconds.
FEATURES
Depth where it earns its keep — everything below ships with every community, at every size.
Elevation, grading and surrounding context — buyers see the land, not a diagram.
Every lot opens its size, dimensions, exposure, premium flag and current status.
Available, reserved, under contract, sold — flip a status in the admin panel and the public map updates instantly.
Runs in the browser. Buyers open a link — at the model home or 1,800 miles away.
One snippet on your website, or full-screen on a sales-center touchscreen.
A buyer taps “Request info” on Lot 42 — the lead lands in your built-in CRM with the lot attached.
WHO WE SERVE
The same viewer speaks each market's language — lot data for builders, phasing for developers, acreage for brokers.
Give builders and investors a diligence-grade view of the whole masterplan.
A community page that converts — buyers shortlist lots before they ever call sales.
Tracts and acreage that stand out — send one link instead of a survey PDF and twelve photos.
LIVE DEMOS
We build sample communities from public plat records so you can judge exactly what buyers get. Your community could be the next one here.
Send your plat and see your own lots in 3D — first draft in 3 business days.
Send your plat →EMBED & INTEGRATIONS
One snippet on your community page. Or an iframe. Or a link in a listing. Or full-screen on a sales-center touchscreen.
<script src="https://plotex.us/embed.js"
data-community="cedar-ridge">
</script> The embed works on any website today. CRM and webhook delivery is configured per project during onboarding.
WHY 3D
Every incumbent overlays hotspots on a flat rendering. Here's what that difference means for a buyer on a phone.
| CAPABILITY | Plotex 3D map | 2D hotspot overlay | PDF plat map |
|---|---|---|---|
| True 3D terrain and depth | ✓Yes | ✕No | ✕No |
| Tap any lot for details | ✓Yes | ✓Yes | ✕No |
| Live availability and status | ✓Yes | ✓Yes | ✕No |
| Built-in CRM and lead pipeline | ✓Yes | ◐Varies | ✕No |
| Built from your existing plat | ✓Yes | ◐Varies | —It is the plat |
| Phone-first, no app or plugin | ✓Yes | ✓Yes | ◐Varies |
| Leads captured on the lot | ✓Yes | ◐Varies | ✕No |
FAQ
First draft in 3 business days from the day we receive your plat. Most communities go live within one to two weeks including your revision round.
The plat map or site plan you already have: PDF, image (JPG/PNG), or CAD (DWG/DXF). Recorded plats, brochure maps and survey scans all work — no new artwork or renderings required.
Flip the status in your admin panel and the public map updates instantly — no stale maps, no double-selling. Prefer hands-off? Send us the change and our team handles it.
Yes. Every map includes an admin panel: a lead pipeline with source attribution, lot-by-lot history, payment schedules and buyer ledgers, campaign ROI, automations and role-based access. Prefer your own CRM? Leads forward by email or webhook.
We host it. You embed it with one snippet or share the link — nothing to install on your site, no plugins, no maintenance on your side.
The viewer targets WCAG 2.1 AA: full keyboard operation, visible focus indicators, status conveyed by shape and text (never color alone), and a paired lot table as the non-visual equivalent of the map.
Leads arrive by email out of the box, tagged with the lot the buyer asked about. Webhook and CRM delivery — HubSpot, Salesforce, Lasso — are configured per project.
Every community is quoted — lot count, terrain complexity, phasing and update frequency drive the price. Send your plat and you’ll have a quote within one business day.
INSIGHTS

Most builder CRMs record that someone inquired. Few record which lot they were looking at — the difference between a follow-up call and a guess.
Sep 18, 2026 · 7 min read
A 40-acre tract and a 0.3-acre lot sell to different buyers asking different questions. The subdivision playbook quietly loses the acreage buyer.
Sep 18, 2026 · 7 min read
A sales center touchscreen is not your website on a bigger monitor. It has one job, ten seconds to do it, and a short list of things that earn their place.
Sep 18, 2026 · 7 min readBOOK A DEMO
Book a 20-minute demo, or send your plat now. Every community is quoted — lot count, terrain, phasing and update frequency drive the price.
Tap any lot — exactly what buyers do on their phone.
Built from a public plat record to show the product — not client work. In production this viewer pans, zooms and rotates, with an accessible lot table alongside.
Tap any lot — exactly what buyers do on their phone.
Built from a public plat record to show the product — not client work. In production this viewer pans, zooms and rotates, with an accessible lot table alongside.